Art is the act of translating emotional content
into one, or more, media

Information is not art, communication is!

Hi! I’ve worked with brands such as Ukrainian Creativity Community, WhatsApp, Coke, Havana Club, Lipton, and Amazon; agencies such as BBDO, Ogilvy, Huge, Deloitte, FCB, Mullen Lowe, Area23, Angry, and DDB; and renowned artists such as Anitta, Tropkillaz, Nels Cline (Wilco), Lee Ranaldo (Sonic Youth), Romero Lubambo, Chico Pinheiro, and Jair Oliveira.

As a Music Producer, Writer, Consultant, Functional Creative, or Music Strategist, I focus on music as a key element of brand identities… or, yeah, I do it for love! With sharp functional analysis and commitment to quality, a proprietary measurement system ensures every project hits the right emotional tone and delivers clear, compelling messages—prioritizing function over personal taste.

I translate messages and emotions into Songs & Sounds.

I am an artist!

Some of my work